PIVOT Agency to Sponsor Leukemia Lymphoma Society Light The Night Walk VIP Reception


PIVOT Agency continues its support of the Leukemia and Lymphoma Society (LLS) as the sponsor and host of the VIP reception taking place prior to the 2018 annual East Bay LLS Light The Night Walk.

The Leukemia & Lymphoma Society’s Light The Night Walk helps fund treatments that are saving the lives of patients today. LLS is making cures happen by providing patient support services, advocating for lifesaving treatments and pioneering promising cancer research. Each year friends, families and coworkers form teams to raise money in support of this mission.

The involvement with Light the Night marks PIVOT’s second major campaign. In 2017 Ben Shapiro, PIVOT’s founder and CEO, was named LLS Bay Area Man of the Year after his team raised almost $150,000 for blood cancer research in honor of his father, Michael Shapiro. Just weeks before the 10-week fundraising effort kicked off Shapiro lost his father who passed from Acute Myeloid Leukemia (AML).

PIVOT CEO and Founder, Ben Shapiro, LLS Bay Area 2017 Man of the Year.

“What the LLS is doing is changing lives,” Shapiro said. “Even though my father lost his battle, I want to continue to passionately and aggressively lead campaigns that raise money for the research needed to cure blood cancer. Sometimes we get so caught up in our day-to-day lives and our work that we forget what’s important. Joining LLS for the second year in a row helps me continue to honor my father and remind me that life is precious and giving back is not just something that’s nice to do, it’s something that we all must do for those that need a helping hand.”

PIVOT’s VIP reception for Light The Night will be held on October 13, 2018 at 1515 Restaurant and Lounge in Walnut Creek, Ca. before the walk. The reception will feature a silent auction of unique sports memorabilia that PIVOT is gathering from local and national sports teams and icons.

East Bay Light The Night Event Details
Oct. 13, 2018
Registration Time: 5:00pm
Start & End Time: 5:00pm-9:00pm
Parking: Public parking garages
Walking distance: 2 miles
Dogs are allowed
Wheelchairs, Strollers, Scooters are allowed
Other Activities: Kids Zone
Food is available for purchase beyond what is available for Champions for Cures


Not in Walnut Creek but still want to be part of the walk? Light The Nights are happening this fall all over the country. See if there is a Light The Night Walk near you. Register today.

About LLS
The Leukemia & Lymphoma Society (LLS) is at the forefront of the fight to cure cancer. The LLS is the largest nonprofit dedicated to creating a world without blood cancers. Since 1949, LLS has invested more than $1.2 billion in groundbreaking research, pioneering many of today’s most innovative approaches.
For more information on The LLS, click here.

PIVOT Marketing Agency is a full-service sports marketing and sponsorship agency located in Walnut Creek, Calif. PIVOT works with brands to develop sponsorship strategies as well as sports, arts, and entertainment properties to generate sponsorship revenue. Within the complex arena of sports and entertainment, PIVOT creates and delivers innovative solutions that channel the emotional energy of fans into profitable and meaningful consumer engagement.

Please contact Becky Murdy at becky.murdy@pivot-agency.com with any questions.

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