PIVOT Agency, an innovative, full service agency for sports, event, and entertainment marketing, sponsorship, and travel solutions, announced today the addition of Airikuh Anderson — accomplished sports marketing executive and long-time leader at the Oakland Raiders and Sacramento Kings, has joined PIVOT as the Vice President of Business Development.
“Airikuh’s passionate approach and experience forming high level, multi-faceted partnerships will be a game changer for our clients and the growth of our business development team.” said Ben Shapiro, CEO of PIVOT. “Her experience and knowledge are sure to be instrumental as we grow our client base and overall scope of business. We’re absolutely thrilled to welcome Airikuh to our already talented team.”
Airikuh joins the PIVOT team with over two decades of sports marketing, partnership, and communications experience under her belt. As a Vice President at the Raiders, Airikuh led the corporate sponsorship sales and service team and personally managed the Raiders top-tier partners. As Director of Sponsorship sales for the Sacramento Kings, she oversaw sales for the Kings, their WNBA team the Monarchs and rights to ARCO Arena leading them to a profitable 2008 season. Most recently, Airikuh has been a Senior Leader at GE in their Digital Division, focusing on customer intelligence and global sales enablement.
“I am truly excited to join the PIVOT team. I believe it’s a great fit and I am anxious to put my passion for sports and entertainment marketing to work for Pivot’s portfolio of marquee teams and brands. I look forward to immediately contributing to our continued growth.” said Airikuh Anderson.
About Pivot Agency
PIVOT is an innovative, full service agency for sports, event, and entertainment marketing, sponsorship, and travel solutions based in Walnut Creek, California. The company was founded in 2013 by Ben Shapiro, long-time executive at the Golden State Warriors. PIVOT’s mission is to create innovative business to business opportunities for brands and properties. We create meaningful and long-lasting partnerships that channel the emotional energy that is unique to each niche into profitability and impactful consumer engagement.
Brand clients include: Clorox, Brita, Kingsford, Glad, Wyndham, and Post Consumer Brands
Property clients include: San Jose Sharks, Las Vegas Golden Knights, The San Francisco Marathon, Steel Sports, LA Clippers, Miami Heat, and Memphis Grizzlies
Contact: For more information visit: www.PIVOTMarketingAgency.com or contact Christy Manbeck at Christi@PIVOTMarketingAgency.com or 415.528.2858.
