PIVOT Agency Hires Former MLB/NBA Executive to Join Growing Business Development Team
PIVOT Agency proudly announces the addition of Brian Hastings as Vice President of Business Development. An accomplished sports sponsorship, media and marketing executive with fifteen years of industry experience, Brian will be joining a strong executive team in leading PIVOT’s rapidly growing properties division.
“Brian’s experience, long track record of success and insightful knowledge of Bay Area sports will be a huge advantage to our clients looking to invest in sponsorships in this area,” Ben Shapiro, PIVOT founder and CEO said.
“It is vital that we here at PIVOT bring in individuals who can specifically help with client goals and objectives, and at the same time complement PIVOT’s dynamic culture. Brian is that guy for a lot of our clients and he will be instrumental in their success and the continued rapid growth of PIVOT.”
Hastings joins the PIVOT team after clocking time with Sacramento’s Fox 40, leading the sales team where he focused on selling news and sports sponsorships through broadcast and digital platforms. Prior to that Hastings was the Director of Corporate Sponsorships for the Sacramento Kings as they transitioned into the Golden 1 Center. After a successful five years with the Bay Area’s KTVU Fox 2, Hastings spent five years with the San Francisco Giants, serving as the senior manager of media sales, closing sponsorship and naming rights deals.
Hastings was born and reared in the San Francisco Bay Area and graduated with a degree from the San Jose State University.
“I’m a passionate believer in the impact of sponsorships and sports marketing on consumer behavior,” Hastings said. “The clients that PIVOT has are second to none and I’m excited to join such an experienced team and to continue to build the success that Ben and PIVOT have seen over the past four years.”
Hastings’ love of sports is second only to his love of family with his wife Kim and daughter Madison. And this is sufficiently evidenced by the fact his daughter is named in honor of Giants ace Madison Bumgarner.
About Pivot Agency
PIVOT is an innovative, full service agency for sports, event, and entertainment marketing, sponsorship, and travel solutions based in Walnut Creek, California. The company was founded in 2013 by Ben Shapiro, an accomplished executive at the Golden State Warriors. PIVOT’s mission is to create innovative business-to-business opportunities for brands and properties with a focus on meaningful and long-lasting partnerships that channel fan emotion and energy into profitabile and impactful consumer engagement.
PIVOT proudly boasts the following clients as part of a robust portfolio:
- Brand: Clorox, Brita, Kingsford, Glad, Shell Oil, Wyndham Vacation Rentals, Post Consumer Brands, etc.
- Property: the Las Vegas Golden Knights, The San Francisco Marathon, Steel Sports, American Ninja Warrior Experience, NRG, etc.
- Travel: the LA Clippers, the Miami Heat and the Memphis Grizzlies.
For more information on PIVOT please visit www.pivot-agency.com or contact Christi Manbeck, Director of Business Operations, at christi@pivot-agency.com.
