Brand Consulting
PIVOT delivers full-spectrum sponsorship services - from strategic planning and negotiation to activation and performance measurement - ensuring every partnership drives measurable impact. Through proprietary tools like PIVOT Score and custom digital strategies, we turn brand objectives into dynamic, data-driven campaigns that connect with audiences across platforms.
Strategy & Management
PIVOT delivers end-to-end sponsorship strategy and management solutions that help brands and properties maximize the value of their partnerships.
MoreSocial & Digital
PIVOT’s Social & Digital team develops customized content strategies that amplify brand visibility and fan engagement across all digital platforms.
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Activation
PIVOT designs and executes high-impact brand activations that engage audiences and elevate sponsorships.
MoreNegotiation
Our Negotiations team brings extensive expertise in structuring and closing high-value sponsorships with over 20 years of experience negotiating Naming Rights, Olympic deals, Event Entitlements, and more.
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PIVOT Score
PIVOT Score is our proprietary evaluation system that quantifies the effectiveness of sponsorship deals by measuring brand exposure, audience engagement, and overall impact for as little as 2 teams to over 30+ teams at a time. PIVOT Score can also be utilized for predictive analytics useful in pre-sponsorship selection and property valuations.
MoreOur Work
Real results. Bold ideas. See how we deliver value for clients through custom partnerships, innovative execution, and more. Ready to work with us? Head to our Contact Us page and let us know how we can help.
Recent Clients
Social & Digital
PIVOT conceptualized, developed, administered, and executed a sweepstakes on behalf of ExtraMile to deepen fan engagement and drive measurable business results with app downloads and loyalty program sign ups. One of the most beneficial aspects of sports sponsorships is access to interact with an engaged loyal fanbase, in this case the Los Angeles Lakers.
We strategically leveraged IP in the agreement for the sweepstakes creative by integrating ExtraMile’s brand character, “Extra Man,” into a custom Lakers jersey, creating a powerful visual connection between the brand and the team’s loyal fanbase.
Fans entered by uploading a screenshot of the app downloaded and their loyalty program active. The winner received Los Angeles Lakers merchandise and a gift card to ExtraMile, incentivising short term engagement and long term brand affinity. ExtraMile was able to leverage the platform to include loyalty messaging in the promotion to a targeted audience to spread awareness and promote exclusive offers.
PIVOT transformed ExtraMile’s partnership with the Los Angeles Lakers into a fully integrated sweepstake which drove real engagement through strategic creative with IP activation and flawless execution. PIVOT prides itself on developing smart sponsorship strategy that can drive measurable results for brands.