San Francisco, Calif. –– PIVOT Agency announced today that it has formed a strategic partnership with the NBA Champion Cleveland Cavaliers. PIVOT will work to secure new team corporate partners for the Cavaliers and help amplify their sales efforts around current and future key opportunities.

Pat Cassidy brings more than 15 years of sports sponsorship and senior level leadership experience to his newest venture as Managing Director, Sports Properties for PIVOT Agency.

On Thursday, the Pac-12 Network will launch its partnership with Twitter, with nine events expected to stream live on the social media site within the next month. Kicking off the first event will be a soccer match between the Oregon Ducks and Colorado Buffaloes.